ZaunIdeal: B2B Shopify Platform for the German Market

ZaunIdeal needed a Shopify storefront built for B2B ordering, not just consumer checkout, serving customers in Germany.

The Challenge

  • Needed a B2B ordering experience beyond Shopify’s default consumer flow
  • Bilingual DE/EN requirements across the storefront
  • Product catalog migration from a legacy system
  • Wholesale pricing logic not supported out of the box

The Solution

  • Custom Shopify B2B storefront with wholesale pricing and ordering logic
  • Bilingual theme setup for German and English shoppers
  • Full catalog migration and data cleanup
  • Streamlined checkout built for repeat business customers

Results

  • Storefront: Bilingual DE/EN
  • Ordering: B2B-Ready
  • Catalog: Fully Migrated

Tech Stack

Shopify, Shopify Liquid, Shopify API

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